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How to Enrich a Lead Profile in Lead Explorer

Lead enrichment fills in the missing details on a prospect's profile — such as their verified email address, direct phone number, and LinkedIn URL — by pulling real-time data from SalesTarget.ai's network of 50+ data providers.

Step 1: Find the Lead You Want to Enrich

  1. Run a People Search or Company Search in Lead Explorer.

  2. Click on any profile from the results panel.

  3. The Lead Preview Panel will open on the right side of the screen.

Step 2: Review Available Data

Inside the Lead Preview Panel, you'll see the data already available for this profile:

  • Name, Job Title, Company — usually pre-filled

  • Email Address — shown with a confidence score (High / Medium / Low)

  • Phone Number — direct or company line

  • LinkedIn URL

  • Location

Some fields may appear as locked or marked as Unavailable — this is where enrichment comes in.

Step 3: Enrich the Profile

  1. Click the Enrich button on the Lead Preview Panel.

  2. SalesTarget.ai will query across 50+ data providers in real time.

  3. Within a few seconds, newly discovered data will appear — filling in previously locked fields.

Note: Each enrichment action consumes credits from your plan. You can check your remaining credits at the top right of the screen under your account icon.

Step 4: Review the Enriched Data

After enrichment, review the updated fields:

  • Verified Email — look for a High confidence score for best deliverability

  • Direct Phone / Mobile — available for many profiles, especially senior roles

  • LinkedIn Profile — direct link to the prospect's LinkedIn page

Pro Tip: Always prioritize leads with a High confidence email score for cold outreach. Medium confidence emails can be used but may benefit from email validation first.

Step 5: Take Action

Once enriched, you can:

  • Save to List — add the lead to a named list for later use

  • Send to Cold Email Outreach — start an email sequence immediately

  • Send to LinkedIn Outreach — add to a LinkedIn campaign

  • Send to CRM — create the contact in your SalesTarget.ai CRM

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