Contact Enrichment is the process of finding and verifying the direct contact details of an individual lead — including their work email address, phone number, and LinkedIn profile URL. It is the most fundamental enrichment type in Lead Explorer and the starting point for any outreach campaign.
What Data Does Contact Enrichment Provide?
When you enrich a contact, SalesTarget.ai queries across 50+ data providers to surface the best available contact information for that person. For email addresses, the result is binary — either a verified, valid email is returned or nothing is shown. No credits are charged if a valid email cannot be found.
Data Point | Description |
Work Email Address | Verified professional email tied to their current company |
Personal Email | Secondary email (where available) |
Direct Phone Number | A phone line that rings to the individual, not a front desk |
Mobile Number | Personal mobile where available |
LinkedIn Profile URL | Direct link to their LinkedIn profile |
How to Use Contact Enrichment
Enrich a Single Lead
Run a People Search in Lead Explorer and click on any profile.
In the Lead Preview Panel on the right, review the visible contact data.
If fields are locked or missing, click the Enrich button.
SalesTarget.ai will fetch the best available contact data within seconds.
Review the returned email, phone, and LinkedIn details.
Enrich Leads in Bulk
Go to My Lists in the left sidebar and open a saved list.
Select the leads you want to enrich — or click Select All.
Click Enrich Selected from the action bar at the top.
Choose Contact Enrichment from the enrichment options.
SalesTarget.ai will process all selected leads and fill in contact data.
Note: Bulk enrichment uses one credit per lead enriched. Make sure your credit balance covers the number of leads you are enriching.
What to Do After Contact Enrichment
Once you have enriched contact data, your next step depends on your workflow:
Run Email Validation — especially for Medium confidence emails before launching a campaign
Save to a List — keep enriched leads organized by campaign or segment
Send to Cold Email Outreach — start an email sequence with the enriched email address
Send to LinkedIn Outreach — use the LinkedIn URL to connect and message the prospect
Push to CRM — create or update the contact record with fresh data