ST Credits are your credits for everything involved in finding, enriching, and reaching leads — outside of actually sending emails.
What ST Credits pay for
Lead enrichment in Lead Explorer — unlocking verified data:
Enrichment | ST Credits |
Email Address | 2 |
Phone Number | 5 |
Professional Profile | 1 |
Individual's Social Media Presence | 5 |
Intent Data (Bombora) | 3 |
Adding leads to a list — 1 ST Credit per lead.
Email validation — checking addresses in Lead Validation.
Calls — calls made through the built-in CRM dialer draw from your ST Credits.
What doesn't cost ST Credits
Searching Lead Explorer is free — you only pay to unlock data.
Already-enriched leads are never charged again. Re-unlocking data you already have costs nothing.
No data, no charge. If no verified result is found for a lead, you aren't charged for it.
Exporting your saved lists to CSV doesn't cost credits — in fact, your first export earns bonus credits.
Making ST Credits go further
Use the Has Email and Phone Number availability toggles in Lead Explorer so you only enrich leads whose data can actually be unlocked.
Enrich in bulk with the Enrichments drawer, which shows a Credit Impact preview before you confirm.
Only unlock what you'll use — enrich for email if that's your channel, rather than unlocking phone numbers you won't call.
Checking and topping up
See your balance in the Total Credits widget (top right). To top up, click Buy Credits, or go to Settings → Billing & Usage → Credits.